Last semester, our class was assigned to complete a creative brief for Fanta. The goal was to “Make Fanta relevant to 18-year-olds”.

We created a campaign named, “The Find The Fanta Campaign”. This campaign plans to be a social media frenzy that encourages Fanta lovers to look for the Fanta bottle caps that spell out F-A-N-T-A.

Through this project, I created content that would be shared on social media platforms. After submitting our project to our professor, he decided to send it out to the official Young One’s competition.